The European Parliament, the European Commission and member states have reached an agreement on implementing new rules to enable content portability, allowing EU citizens to view services they subscribe to no matter where they are in the Union.
The new rules come into force from 1st April 2018.
The deal is the first covering the modernisation of EU copyright rules proposed in the EU’s Digital Single Market strategy.
Under the new rules, online content service providers will verify their subscribers’ country of residence by using means such as payment details, the existence of an internet contract or by checking the IP address.
All providers that offer paid online content services such as Sky and netflix will have to follow the new rules. However, providers of free services, including the online services of public TV or radio broadcasters, will have discretion in deciding whether to enable portability or not.
Happy days but there is a catch. When Britain exits the EU this agreement falls down unless the UK signs up for it in the trade talks.