Better value, granted, Steve. People will be pleased about this, I'm sure. 
Below taken from http://aaparking.es
The Occasional Traveller package at €5.75 a day reducing to €3 after 2 weeks (Minimum €40) , is a package designed for people who travel away from Spain for a week or so at a time and wish to have the comfort, convenience and economy of driving to the airport in their own cars.
The Holiday Homer package at €390 suits those who live outside of Spain but visit frequently and wish to get to and from the Airport in their own car without the need to use buses, friends and taxis.
All packages include transfers to and from the Terminal Building and subject to operational factors it may be possible for you to leave and collect your car at the Terminal itself.
The Holiday Homer package provides for up to 7 visits per year, thereafter each collection/drop off costs an additional €23.
This message was last edited by morerosado on 11/22/2007.