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El blog de Maria

Your daily Spanish Law reporter. Have it with a cafe con leche. www.costaluzlawyers.es

An author to explore: Gilles Lipovetsky
Wednesday, October 15, 2008 @ 10:08 AM

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From  http://www.eurotopics.net/en/presseschau/autorenindex/autor_lipovetsky_gilles/

Lipovetsky, Gilles


2 articles of this author have been cited in the European Press Review so far.


El Mundo - Spain | 14/11/2007

Gilles Lipovetsky describes a commercial paradise

The French sociologist and philosopher Gilles Lipovetsky analyses consumer society in an interview conducted by Lourdes Ventura to mark the publication in Spanish of his book 'Paradoxical Happiness'. "In a society dominated by leisure there is a cohabitation of daily difficulties and the well-being which results from the democratisation of pleasure generating elements previously reserved for the lucky few. ... In bygone days, people sought refuge from crises in the Church. Now they flock to shopping centres. To fight anxiety, societies used to count on the consolation offered by religion. Hypermodernity promises paradise through all sorts of things: we are invited to travel, to drink good wine, to buy technology, to consume culture, to go to huge parties... All this to avoid being demoralised."

Le Soir - Belgium | 03/04/2006

Gilles Lipovetsky on the citizen as a consumer

French sociologist and philosopher Gilles Lipovetsky has published a book entitled "Le bonheur paradoxal" (Paradoxal Happiness), which defines a new phase of capitalism. He terms it "hyperconsumerism". In an interview with the critic William Bourton, he argues that the consumer mindset has modified attitudes to politics. "Although citizens are not consumers through and through, there are clear parallels in their political choices. Identities used to be much forcefully asserted. People would vote for the same political family from generation to generation. Today you can switch in the space of two weeks, like consumers switch products because they're fed up with the one they tried previously. The hyperconsumer society outweighs the power of logos and brands. It is about the rise of the 'homo cosumans' model in all walks of life."

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By Maria L. de Castro

web@costaluzlawyers.es

www.costaluzlawyers.es


 


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