Hi Yeomans
Yes the beach club is open to all and there is now an admission charge. It was €10 per person last year. And no transport form Roda.
My advice would be to remove all reference to "exclusive" beach club from your advertising - I have. I just tell clients it is there and what the cost is.
Collados took over the running of the beach club and restaurant 2 years ago and were promised payment by Calidona for all owners that used the facilities and the discounts offered.
As Shannon pointed out, Calidona "shafted" them too and refused to pay up so now no discsounts and no free entry.
Lots of complaints have been made to both Calidona and the Entidad who did not achieve anything via their discussions with Calidona about these issues. So we are stuck with the situation.
Not nice - but unless you want to start a law suit in Spain there appears to be nothing we can do.