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Boost Your Business : An Expert's Tips

Michael Walsh. Twenty years business assessment and marketing counsellor for the Federation of Master Builders and Guild of Master Craftsmen (UK)

GOOD COPYWRITING MULTIPLIES PROFITS
Monday, October 14, 2013 @ 3:41 PM

GOOD COPYWRITING MULTIPLIES PROFITS

Large companies engage professional copywriting agencies. They charge eye-watering fees for their skills at copywriting marketing material; sales and online written content. Their well-written copy adds attention grabbing credibility to a company’s services and products.

Most agencies pass copy to freelance copywriters who receive a fraction of the fees invoiced to the engaging company. The website content of many small to medium sized businesses is usually done by the web design company on the boss‘s instruction. Worse, many business write their own and sadly it tells.

Missing are the writing skills that add credibility to a company and add appeal to its products and service. A professional copywriter will edit, correct and improve unessential information. He has the marketing experience to deliver highly persuasive copy. This will give your company a decisive edge over rivals that lack professional approach.

Michael Walsh is a journalist and media writer of 30-years experience. He has written content for international media and scores of businesses. By engaging him to apply keyboard cosmetics to your website content you can give your company the aforementioned advantage.

You do not get a bill for asking his opinion and inviting him to quote a price for correcting, improving, adding flair and flow to your online presence. Send your link for an online evaluation.

 

quite_write@yahoo.co.uk



Like 1




2 Comments


BrianJoubert said:
Saturday, October 19, 2013 @ 8:18 AM

Very interesting. I too have been involved in publishing and for the majority of years in advertising. Your comments are spot on.


mike_walsh said:
Saturday, October 19, 2013 @ 9:50 AM

Thank you, Brian, always positive comment is a stimulus and a tonic. There does seem to be a laid back it’ll do business culture. As the saying goes, you can lead a horse to water but you cannot make it drink.


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